Yesterday we were contacted by our friends at Forged clothing about helping them to get the word out about their campaign to benefit the estate of Chris Kyle, called “The Legend.” The first question I asked Ryan, the Managing Partner of Forged, was, “Do you have Taya Kyle’s support?” The answer was Yes.
We’ve been made aware of other campaigns currently running on the Internet that don’t have the support of the Estate, and this is not right. Some people will ask, “Why does it matter?”
I’ll tell you why.
Running campaigns without the Estate’s support doesn’t respect the family’s wishes, and can ultimately hurt the legacy and “brand” of the estate. Knowing it’s a supported project let’s you rest assured that there’s financial transparency in place, and that your good will will go towards a good cause that supports the family’s wishes.
If there’s ever any uncertainty, there’s one simple question you can ask the organization running a memorial campaign. In this case the question is, “Do you have the permission of the estate to run this campaign?” It’s a yes or no answer.
“The Legend” Campaign, by Forged Clothing
Forged Clothing is a SEAL-veteran-owned business. We trust them, and they are presently running one of the only benefit campaigns we know of that has the permission of the Kyle estate. SOFREP supports their cause and we our asking you for two things:
1. Please visit Forged.com and consider making a purchase to benefit the estate of Chris Kyle.
2. Please help us raise awareness by sharing this message via your social media channels.
Thanks for you support and for respecting the Kyle family’s wishes.