The North Koreans made an all out public relations assault on the South when the younger sister of their despotic leader attended the opening ceremony of the Winter Olympic games in Pyeonchang.
Kim Yo Jong launched a smile campaign complete with cheerleaders and oozing charm. The princess of the Kim dynasty should know a thing or two about media manipulation–underneath the pleasant facade she is the head of the propaganda department for her brother’s brutal regime.
She left in her wake a field of fawning pundits after gushing global coverage–captivating onlookers as she historically shook hands with South Korea’s President Moon Jae-in and invited him for a visit to Pyongyang–the first member of the Kim clan to venture into South Korea since the 1950’s.
By propaganda standards, the visit south was a raging success but unless that comes with a complete change of domestic tactics and abuses it will likely be of no solace to the starving and imprisoned masses in the north.