You’ve probably heard about the Russian special operations troop killed recently in Syria. As the story goes, he was alone, low on ammo, and surrounded by Daesh attackers. He called in an air strike on his own position, martyring himself to kill the enemy hordes converging on his position. If you read SOFREP regularly, you’ve probably already seen Jack Murphy’s scathing deconstruction of this narrative. Unfortunately, that piece wasn’t the final nail in this absurd coffin. No, the story continues.

Russian psychological warfare operatives are astute. As Murphy observed, it doesn’t matter if informed consumers see the propaganda for what it is. What matters is that their audiences don’t. Undoubtedly this story has created a swelling of national pride among Russians, and good for them. The problem is that Russian propaganda continues to gain unfathomable traction here in the West. Although Moscow is pushing the narrative through Kremlin mouthpieces like Russia Today and Pravda, British tabloids were more than eager to spread the message. Despite enormous cause for skepticism, even mainstream sources like the Washington Post began including this tale in reports on Syria.

It isn’t old media that’s the primary vector for delivery, though. Russian propagandists don’t have to engage in traditional underhanded methods to slip their stories into journals of record anymore. The Internet provides delivery platforms that are faster, have deeper penetration, and take almost no effort to compromise. The story has spread like wildfire across social media, from Reddit to Twitter. Shepherded along by Russia’s web brigades (or Internet trolls), the story has tens of thousands of likes, upvotes, comments, and shares across multiple sites. In what continues to be an amazing 21st-century information coup, even stalwart and patriotic U.S. veteran pages are eagerly promoting Russian propaganda. Think about the brilliance of that for a moment.

Murphy’s aforementioned article focused on challenging the narrative based on factual aspects of the story. For example, if the Russian was killed in an air strike, how did Daesh recover the Russian’s pristine and dust-free gear?

In analyzing organizational deception and disinformation, finding contraindicating facts is extremely important, and we’ll look at some more of those below. We will also explore some of the more murky areas of deception analysis. Do we find ourselves naturally pulled into a compelling story arc? Do we see melodrama that targets us emotionally the way Hollywood might? Let’s take a look.

sofrep russianEarly reports were stating that a GRU (Russian military intelligence) operative, Denis Tukhmanov (seen above right, in the striped shirt), was the soldier killed. Within days, that identity was changed to a young officer, Lt. Alexander Prokhorenko (above left, in white). Different images were provided for both individuals. Clearly we are talking about two different people. Regardless of the Kremlin’s intention, this story is without a doubt colored by deception.

Now take a moment and examine the story as told by the Daily Mail, complete with compelling family pictures of the young lieutenant.

Army WTF Moments, a hugely popular social-media presence for the veteran community, tells the tale as follows: