Dubbed Operation “Oregon,” this audacious and exhaustive mission stands as a significant military campaign conducted by the U.S. Marines at the peak of the Vietnam War. Launched in an effort to eliminate enemy strongholds and secure strategic positions, the operation took place on the infamous La Rue Sans Joie (or as the GIs called it, “Street Without Joy”) from 19 to 23 March 1966.

Welcome to the “Street Without Joy”

Now, this operation was no walk in the park, as this treacherous stretch of land in Vietnam’s northern region was a notorious hotspot of enemy activity, crawling with Viet Cong and North Vietnamese troops who knew those jungles like the back of their hand. Definitely not a cozy vacation spot. This alone posed immense challenges for the Marines.

With this in mind, the planning and preparation for Operation Oregon were meticulous. Intelligence gathering played a crucial role, as it provided essential insights into the enemy’s tactics, positions, and supply routes. Moreover, logistics were carefully considered to ensure that troops and supplies could navigate the rugged terrain and insanely dense jungles of La Rue Sans Joie.

But, oh boy, did it throw some punches. The enemy forces knew the land better than a local delivery guy knows his neighborhood. They were masters of surprise attacks, booby traps, and ambushes. It was like a real-life game of hide-and-seek, except with way higher stakes. Deeply entrenched in the region, they used guerrilla tactics, keeping Marines on their toes as the dense jungles were filled with booby traps and erratic ambushes. The Marines had to navigate the rugged terrain, constantly looking for any hint of enemy movement or against hidden dangers through the maze-like wilderness’ limited visibility.

Battling Fierce Resistance and Overcoming Challenges

But you know what? The Marines didn’t back down. They showed true grit, charging headfirst into intense firefights, maneuvering through the treacherous terrain, and having each other’s backs every step of the way. These guys were the definition of “no guts, no glory.” Their camaraderie and unwavering determination were rock-solid, even when things got hairy.

One of the iconic photos taken during the search and destroy operation.

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(Image source: National Archives)

Original Caption: Operation “Oregon,” a search and destroy mission conducted by an infantry platoon of Troop B, 1st Reconnaissance Squadron, 9th Cavalry, 1st Cavalry Division (Airmobile), three kilometers west of Duc Pho, Quang Ngai Province.

Summary Brief

On March 20, the Marines encountered challenges from the outset due to fog and anti-aircraft fire. The landing of the 1st Battalion 4th Marines was delayed, but by midday, they began moving towards the targeted hamlets. However, Company B encountered a minefield in Ap Chinh An, resulting in one Marine being wounded. The Viet Cong had fortified the hamlet with bunkers and barbed wire, forcing the Marines to withdraw and call for air and artillery support. Despite reinforcements from Company E, the attack was halted by evening, with the Marines sustaining casualties of nine dead and 41 wounded.

The following day, on March 21, Marine artillery bombardment and planned airstrikes were delayed due to dense fog. However, the 1st Battalion 4th Marines successfully captured Ap Chinh An with minimal opposition as the Viet Cong had abandoned their positions overnight. The 2nd Battalion 1st Marines was also deployed without encountering resistance at Landing Zone Duck, located west of Landing Zone Robin.

Over the next two days, the operation continued without further engagements. Marine artillery continued to provide support, but no significant enemy encounters took place.

By the end of the operation, the Marines were declared to have suffered 11 dead and 45 wounded. Meanwhile, they claimed that the Vietcong had 48 killed and eight captured.

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Screengrab via YouTube

Operation Oregon wasn’t just about the immediate battle on La Rue Sans Joie – it had a lasting impact. It serves as a testament to the sacrifices made by the Marines and their dedication to the mission. The operation’s influence within the broader context of the Vietnam War cannot be overlooked. Lessons learned from the challenges faced in La Rue Sans Joie contributed to developing military strategies and tactics in subsequent engagements, particularly in adapting to the unconventional warfare tactics of the enemy and finding ways to outsmart them.

As we look back on Operation Oregon, we pay tribute to the courageous Marines who fought on La Rue Sans Joie. Their unwavering determination, ability to adapt, and selflessness truly capture the essence of those who served during the Vietnam War. In the face of the chaos and difficulties of war in such a demanding environment, their bravery and sacrifices will always be remembered in the annals of history. This daring operation serves as a stark reminder of the harsh realities of Vietnam, highlighting the indomitable spirit of those who fought and emphasizing the significance of adaptability and unity in overcoming formidable challenges.

**For more in-depth reading about Marine Corps’ participation in the Vietnam War, check out “U.S. Marines In Vietnam An Expanding War 1966” by Jack Shulimson here!